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Howdy Partners Advisory LLC

Clean Books.
Clear Growth.




 

Fractional Controller & Bookkeeping Services for Growing Small Businesses

Professional accountant supporting clients with clean books and financial strategy.

Services

Dashboard showing financial insights and cash flow trends for small business clients.

Accounting

Small business owner reviewing financial reports at a desk—representing Howdy Partners Advisory’s bookkeeping and CFO service

Financial Leadership

Texas-themed graphic representing support for local entrepreneurs and startups.

Support

Fractional Controller services are about financial control, not just recordkeeping. This is the layer that makes your numbers trustworthy, structured, and scalable. It’s the bridge between raw bookkeeping data and real business decisions.
 

As your Fractional Controller, I design and maintain your financial foundation. That means building a clean Chart of Accounts, owning your month-end close, setting up proper revenue recognition, fixing broken accounting logic, and creating reports you can actually rely on. Your financials become consistent month over month and defensible for taxes, grants, lenders, and investors.
 

You don’t need CFO-level strategy before your numbers are solid. A Fractional Controller makes sure your financials are strong enough to support growth, scrutiny, and smarter decision-making—without paying for a role your business isn’t ready for yet.

 

Bookkeeping is the foundation of your financial system. It’s where every transaction gets recorded, categorized, and reconciled so your books stay accurate and current. Without clean bookkeeping, everything built on top of it becomes unreliable.


My bookkeeping services go beyond basic data entry. I make sure your bank and credit card accounts are reconciled properly, your AP and AR are managed cleanly, payroll is supported correctly, and your QuickBooks Online stays organized and up to date. You get financial statements that reflect what’s actually happening in your business, not just what was quickly coded.


Bookkeeping gives you visibility. It tells you where your money went and where it’s coming from. But on its own, it doesn’t design your financial system or prepare your business for growth. That’s where controller work comes in.

Introduction

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Blair Jones is the Principal and Founder of Howdy Partners Advisory LLC, a reliable and experienced accounting and financial strategy firm based in Austin, Texas. With over a decade of experience in corporate finance, strategic leadership, and small business accounting, Blair helps entrepreneurs and growing companies gain financial clarity and confidence.

Howdy Partners Advisory LLC specializes in QuickBooks Online setup, monthly bookkeeping, cash flow reporting, tax-ready financials, and Fractional Controller services. By blending technical expertise with an approachable style, Blair delivers clean books, dependable systems, and trusted financial guidance to support informed decision-making.

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Before launching Howdy Partners, Blair led finance teams at global agencies like WPP’s Subvrsive and Giant Noise, supporting major brands such as Coke, Sprite, Campari, Mondelez, Sanofi, Pepsi, Smirnoff, and H-E-B. She now brings that same strategic insight to small businesses, helping them build strong, sustainable financial foundations.

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Vision and Mission


At Howdy Partners, our mission is to make bookkeeping and small business accounting simple, reliable, and stress-free. We provide expert bookkeeping services, QuickBooks Online setup and support, and fractional controller services to help entrepreneurs stay organized, make informed decisions, and scale with confidence. With friendly service, accurate financials, and modern tools, we partner with growing businesses to bring clarity to their numbers and strategy to their growth.

 

What Our Clients Say

"It was embarassing how messy our books were. Hiring Howdy Partners was a game-changer. We finally have clear reports and forecasting that actually makes sense. Having someone who understands our numbers without the cost of a full-time CFO has been invaluable for my small business."

Yolanda P, Business Owner

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